exponential. From the digital registration of new users, through the issuance of digital certificates to carry out any electronic procedure, to the creation of previous identities for the contracting of a product through the Internet, such as an insurance policy. “For now, it is a spin-off very focused on the assignment of transactional identities , that is, the creation and verification of electronic profiles of authenticated clients with which a company ensures that its transactions are made with them, and not with scammers or other fraudulent users ,” explains Saioa Echebarria , CEO of Branddocs. “But the opportunities are endless. And not only because of the technology itself, but because of placing a real professional during the transaction, humanizing the technology and digital processes ,” she clarifies.
Echebarria explains how effective a video call can be in finding out and verifying a person’s identity , without having to physically meet them. “Cybercriminals don’t want to be recorded or face a person who is instinctively prepared to spot an impostor ,” he explains. During the session, the user reveals their face and identity documents live, just as they would do in a traditional face-to-face session. Artificial intelligence verifies the validity of the documentation presented, detects whether the video is pre-staged or a deepfake , and biometrically analyses the user’s face to compare its equivalences with the photograph on the documentation. Meanwhile, the video oman number data gent accompanies the client during the process, checks that everything goes well and ensures that the technology is not being manipulated. Their experience in police techniques also allows them to check that it is not a case of identity theft or the use of a fraudulent identity.
Finally, the video call is recorded to record unequivocal proof of the process and its participants. Thanks to all these protocols, Branddocs video identification becomes the most secure identification method on the market .
Waqqar Ajmeri , coordinator of Branddocs’ video centres, reveals that video identification at Branddocs was already prominent before the pandemic . “I joined in June 2018, when the video centre had been operating for two years. At that time, we were only 20 video agents. In 2019, we already had to open departments for clients in Germany, Portugal and the Netherlands. And now we have more than 100 permanent staff providing the service in several European languages ,” says the coordinator. Until now, most of the clients of this technology have been banks and fintechs for their onboarding processes . Regulations against financial crimes, money laundering and financing of crime require an exhaustive knowledge of their clients, unlike other sectors. But the truth is that