You are arriving in your new mission as sales manager or profit center manager. It is proven and certified that in many areas, politics in particular, you often do not have more than 100 days to implement your strategy. You generally do not have time to do a complete strategic review and a market study. The same goes for products-services, competitive positioning, redeployment of people… – of the entity for which you are taking responsibility.
You need to make it simple, fast, efficient and measurable while taking concrete and visible actions in the short term both internally and externally. Below you will find some avenues for reflection and action to revisit some levers of commercial organization in a relevant and effective way.To improve a sales organization in 100 days, it is essential to have a clear vision of the company's situation. Indeed, knowing perfectly the strengths and weaknesses of the company will allow you to determine the priority points for improvement. Carrying out an in-depth study is not a necessity, but being able to establish an operational functioning diagnosis is. uk whatsapp data
This diagnosis will allow you to establish relevant, feasible strategies that are close to your personas. This will avoid spending money unnecessarily but also save time on a scale. Having a clear view of the situation must also mean keeping an objective point of view. The emotional aspect must not interfere in this operation. In the event that it would be difficult for you to make a diagnosis, you will have to call on a service provider. This service provider will have a completely objective opinion, putting aside personal feelings.