Otherwise, access to your site may

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Be difficult for some users. Testing tools : Load Impact 24. Markup of localized pages On pages that have different language versions, it is advisable to indicate the addresses of all language versions with the attribute rel=“alternate” hreflang=“x”. Tools for checking : visual check, SEO META in 1 CLICK plugin, Screaming Frog SEO Spider. 25. The site is free of viruses and malicious code If your site may pose a threat to user safety, it may be demoted in search results.


Tools for checking : the " Site diagnostics " section in "Yandex.Webmaster". list of brazil whatsapp phone numbers Useful information is also available in "Webmaster.Help" - How to cure an infected site . 26. There are no copies of the site in the index It happens that developers forget to close test domains from indexing, and the site owner gets a full copy of it in the index. There is no guarantee that the test domain will not take the main domain's position.


Tools for verification : CopyScape . 27. Documents weigh no more than 10 MB PDF files or other documents posted on the site are also ranked in the search, but it is usually better to close the indexing of documents. After all, you won’t be able to go to the site itself from such a file anyway. You can leave the indexing of documents if you want users to always be able to download a file by going directly from the search page.