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Posted: Mon Jan 20, 2025 6:06 am
by shaownhasan
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When an influencer adds the Paid Partner tag to their content, they will see an option to allow promotion, which is enabled by default. When this option is enabled, your team can use the post, video, or barbados b2b leads story in an ad campaign (see below for ideas).

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Note that influencers can request to add your business as a paid partner on any post, video, or story at any time, even if you haven't approved it yet. Pre-approving partners through the workflow described above will only make the process simpler and avoid unnecessary iterations during the launch and promotion process.

The above workflow is best suited for one-time and small-scale collaborations. If you plan on building a long-term relationship with an influencer, or working with a creator who doesn't require the use of a paid partnership tag, it's a good idea to use Meta's ad partnership tools to incorporate user-generated content into your campaigns.

To set up this tool, open Business Suite and go to Settings. Select the "Advertising Partners" tab and click the "Add Partner" button in the upper right corner. First, search for the creator you want to work with.