Users also appreciate the wide range of new products and popular models on marketplaces. Plus, people like constant discounts, promotions and sales , as well as the fact that you can choose and compare products and order your size without leaving home. At the same time, there is 99.9% confidence that what you need will arrive. s, such as the ability to pay upon receipt, real reviews and ratings, request a discount, recommendations and selections, bonuses and, of course, convenient and pleasant service and interface.
In recent years, marketplaces have seen a high, constant demand for a range of products in the Clothing category:
T-shirts and shirts
home clothes, socks, underwear
sweatshirts and hoodies (oversized ones are very popular)
jeans and sweatpants
demi-season outerwear
summer clothes (shorts, swimming trunks, swimsuits)
Note the number of reviews on one of the popular product japan consumer email list cards for a basic women's T-shirt - over 100,000 ratings.
"Bestsellers" in the subcategory "Men's clothing" on Ozon for November 2023
Recently, the trend of "capsule wardrobes" has become widespread - this is when things are combined with each other by style, color and purpose, you want to buy them all together, including accessories, and usually in one place. Clothing sellers should definitely consider the option of serial collections, selections and offers.
Shoes and accessories
Shoes are worth mentioning separately. Today, marketplaces sell things that you can’t find in regular stores. Firstly, there is a much larger selection here and you can find exactly the model of sneakers or shoes you need. Secondly, many popular foreign brands have officially left Russia and disappeared from the shelves of real stores, but the legalization of parallel imports has opened up the opportunity to buy Reeboks, Nikes and Adidas through marketplaces.
There are other advantages of marketplace
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