Product:
Customer Satisfaction Score (NPS).
Frequency of product returns or complaints.
Competitive advantages of the product.
Price:
The elasticity of demand for your product.
Comparison with competitors' prices.
Customer perception of price (whether it matches the value).
Place:
Reaching the target audience through selected distribution channels.
Convenience of purchase (online/offline).
Logistics costs.
Promotion:
ROI of marketing campaigns.
Conversion from advertising to sales.
Customer engagement rate (CTR, ER).
Metrics and tools:
Google Analytics, Yandex.Metrica: to analyze user behavior on the site.
Social networks and CRM systems: to study engagement and responses to promotions.
ABC/XYZ analysis: for assessing product range and sales.
Main issues and their impact
Inconsistency of the "4P" elements. For example, a high class product but senegal consumer mobile number list low quality distribution creates dissonance among customers.
Limited reach: Even the perfect product won't be successful if the customer doesn't know about it.
Excessive price reduction. Destroys margins and can reduce the perceived value of the product.
Weak promotion. The lack of effective advertising makes all marketing efforts useless.