How to get external SEO links that help your strategy

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Getting external SEO links, also known as backlinks, is the cornerstone of a link building strategy. These links are highly valued by Google, but they cannot be obtained in any way. Google evaluates each link and decides its quality.

Getting external SEO links is complex, but there are some tricks that will allow you to get some links pointing to your website.

What is a backlink in SEO
A backlink is an external link that points to your website, that is, a link from another page that, when clicked, takes you to yours.

Backlinks are important because they tell Google that you lawyer database interesting content, so much so that other websites refer to your content to complete the information they offer to other users.

The backlinking strategy establishes a series of tactics with which to obtain links from other pages. Below we review some of the most effective ones.

Tactics to get external SEO links
Use social media. Social media is now one of the biggest sources of links for a website. Interesting content well managed on social media can naturally get a lot of links, and that has a very positive impact on your results.
Post on other blogs. This is not about exchanging links, this practice is detected by Google and penalized. What you should look for is a place where you can contribute content and that you can link to your own website.
Don't forget news aggregators. They have replaced the old directories as spaces for generating links. Aggregators are much more effective and their links are much more reliable, which is why they rank higher.
Create participatory courses and activities. This type of event usually attracts many people, who generate links to your page by sharing it. Courses and, in general, interactions with your audience are very effective in getting links.