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On-page SEO
This type of SEO involves all the internal links on your site or blog. However, it is not just about inserting the links, but rather doing so based on a strategy.

The topic cluster is the most important because it determines which articles are essential for your SEO strategy, so all articles related to the same topic will link to them.

For example: our blog post about interactive content is very strategic because Rock Content offers this kind of solution through Ion . Therefore, every blog post about interactive content will have the first internal link to the main article, which makes the digital authority grow.


Off-page SEO
Off-page SEO is a strategy dedicated to inserting canada phone number list external links into your website and making other pages link to you as well.

Some people may think that it is a risk to include external links in their content because visitors may leave the page and never come back. However, enabling the option to open external links in a new tab can solve this problem.

Additionally, it is important to remember that this type of link building offers a good experience to your readers and makes Google see that your page is connected to good domains.

The same thing happens when other pages link to you. So, it is necessary to have good link exchange partners and create really good, shareable pieces of content. Want an example? Imagine how great it would be to have a link from the White House to your website.

We’re all familiar with the famous quote, “good artists copy, great artists steal.” But what you may not know is that in the world of Content Marketing , some people steal from themselves.

And apparently, there is nothing wrong with that.