How to Create a Welcome Mat for Your WordPress Website (+ Examples)

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A welcome mat is a dynamic, full-view overlay that can help you get more newsletter subscribers, eBook downloads, product sales, and more.

At WPBeginner and other brands, we use welcome mats all the time to build our email list and promote different products. It's a great way to increase conversions on your website and keep visitors coming back.

In this article, we will show you how to create a welcome mat for your WordPress website and give you some great welcome mat examples.

How to create a welcome mat for your WordPress
Why a Welcome Mat Can Increase Your Conversions
More than 70% of visitors who leave your WordPress website will not come back unless you convert them into email subscribers or customers.

A welcome mat is a large, full-screen interstitial that blocks the view of the rest of your website's content to grab the user's attention.

This may sound like a bad idea, but it's a great way to list of chile cell phone number get your message across to visitors immediately.

If visitors don't want what you offer, they can simply close the welcome mat.

Of course , if you display a welcome mat instead of an exit-intent popup , you should give your customers a good reason to sign up, such as a discount code or even a free offer.

You may have seen popular e-commerce stores offering a special discount via a full-screen welcome mat with gamification.

Gamified Spin a Wheel Campaign
In other cases, you may have seen well-known bloggers use a full-screen welcome mat to enhance their email newsletter .

For example, you can offer a free guide or PDF file in exchange for a user's email address.