Using an Email Newsletter to Grow
Posted: Sun Dec 22, 2024 5:53 am
Using an Email Newsletter to Grow Your Blog Audience
How to Build a Blog Subscriber Email List (ConvertKit Screenshot of Email Subscribers) Example
One of the best forms of blog promotion isn’t to other audiences, but to your own (over time). Building your own email list (or email newsletter) is the most powerful way to keep existing readers engaged with the work you’re doing—and one of the things you should set up immediately.
Start building your email list from day one with your blog—it can be surprisingly simple. Place a signup form within your posts and across key pages of your site. I use a tool I love, called ConvertKit, to manage the 150,000+ email subscribers I now have on my blog, but Mailchimp is the best free email marketing tool to get started with.
Not sure which email marketing tool to use when starting a blog?
Read through my detailed comparison of ConvertKit vs AWeber vs Mailchimp for my thailand business mailing list take on where you should start and when to upgrade to more robust email marketing tools.
I send my community an update whenever I post a new blog post, have a resource I want to share, or when new podcast episodes go live—and this now ensures my content will quickly be seen by thousands of people right off the bat. Email marketing and promoting content to my own email list has by far been the biggest driver of growth and revenue for my blog, and something I can’t suggest enough amongst all the blog marketing strategies you can invest in.
Other Ways to Promote Your Blog and Get More Blog Traffic
Outside of promotion on social media, through guest posts, in forums and over email—here are a few other techniques I’ve personally used to grow my blog audience quickly.
4 creative ways to promote your blog (quick tips)
Remember that the only thing standing in the way of growing your blog is you. It’ll take some ingenuity and the willingness to experiment, but it’s well worth the effort. Trust me, I’ve had to reinvent many times over the years and I’m still learning with my newest side blog, VeganWiki.
Almost every guide about how to start a blog stops long before this point. Now, I’m going to equip you with the tools (and strategies) to go from starting your new blog—to building a true business around it—based on my experience growing this blog to more than 500,000 monthly readers and $50,000/mo in revenue.
Let’s talk about how to (eventually) make money from your blog.
How to Build a Blog Subscriber Email List (ConvertKit Screenshot of Email Subscribers) Example
One of the best forms of blog promotion isn’t to other audiences, but to your own (over time). Building your own email list (or email newsletter) is the most powerful way to keep existing readers engaged with the work you’re doing—and one of the things you should set up immediately.
Start building your email list from day one with your blog—it can be surprisingly simple. Place a signup form within your posts and across key pages of your site. I use a tool I love, called ConvertKit, to manage the 150,000+ email subscribers I now have on my blog, but Mailchimp is the best free email marketing tool to get started with.
Not sure which email marketing tool to use when starting a blog?
Read through my detailed comparison of ConvertKit vs AWeber vs Mailchimp for my thailand business mailing list take on where you should start and when to upgrade to more robust email marketing tools.
I send my community an update whenever I post a new blog post, have a resource I want to share, or when new podcast episodes go live—and this now ensures my content will quickly be seen by thousands of people right off the bat. Email marketing and promoting content to my own email list has by far been the biggest driver of growth and revenue for my blog, and something I can’t suggest enough amongst all the blog marketing strategies you can invest in.
Other Ways to Promote Your Blog and Get More Blog Traffic
Outside of promotion on social media, through guest posts, in forums and over email—here are a few other techniques I’ve personally used to grow my blog audience quickly.
4 creative ways to promote your blog (quick tips)
Remember that the only thing standing in the way of growing your blog is you. It’ll take some ingenuity and the willingness to experiment, but it’s well worth the effort. Trust me, I’ve had to reinvent many times over the years and I’m still learning with my newest side blog, VeganWiki.
Almost every guide about how to start a blog stops long before this point. Now, I’m going to equip you with the tools (and strategies) to go from starting your new blog—to building a true business around it—based on my experience growing this blog to more than 500,000 monthly readers and $50,000/mo in revenue.
Let’s talk about how to (eventually) make money from your blog.