Match type symbols and available features

[shaownhasan]

Modified broad match refers to the range in which your ad will be displayed when it contains not only the registered keyword, but also when the word order or other words are placed before, after, or between the keyword. If you set the keyword "men's shoes", your ad will be displayed when users search for keywords such as "men's walking shoes", "men's casual shoes", and "shoe insoles men's leather shoes".

4. Partial Match
Broad match means that the search engine will determine the relevance of the keywords you set canadian ceo email lists to your ad, and if they are deemed highly relevant, your ad will be displayed. If your keyword is "men's shoes," your ad will be displayed when users search for keywords such as "popular men's shoes," "men's shoes," or "shoes."

Here, we will show you how to write the symbols required for setting the match type and take advantage of useful functions.

Use each symbol to set
Keywords must be bracketed with symbols according to the rules for each type. The symbols you use will vary depending on which type you set. The match type names and symbols are as follows. When setting, be careful not to use symbols incorrectly.

Exact match is [keyword]
Phrase match is “keyword”