See the filters at the top of the grid? These can help you find keyword gaps

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From there, you can create content around those keywords and topics to fill the gap. And you can do this faster and more efficiently with dedicated SEO tools . Go to Semruh's Keyword Gap tool and enter your domain along with up to four competitors. Make sure to select "Organic Keywords". img-semblog Click on "Compare" and you will see a detailed overview of keyword opportunities. But we especially want to pay attention to the comparison grid.


The “Missing” entry lets you see the keywords that all of your competitors rank for, but you don’t, while the “Not Covered” entry shows the keywords that at least one of your competitors ranks for. The recommendation is to filter list of guyana consumer email by "Volume" or "KD% (Keyword Difficulty)", based on your site's ability to compete for high-volume search queries. If you're a new site, for example, you might want to target search terms with a lower KD%.


You can use these keyword gaps to guide your content strategy and create content that is similar to what your competitors are ranking for and that you don’t have yet. 3. Use Digital PR to earn authoritative backlinks One of the biggest challenges SEOs face on a daily basis is how to earn authoritative backlinks at scale . Backlinks remain one of Google’s top ranking factors , and while there are several link building strategies that can help you earn relevant links, many tactics are difficult to scale effectively.