Why Your Business Needs Transcreation

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These four signs will help you ensure that the translated text you are reading is of good quality and thus evaluate the translation services.

You don't realize it's a translation when you read it.
The translated text does not contain any imperfections or contradictions, provided that the original text provided is well-written and professional. If you question the legitimacy or meaning of the translation, even for a second, it could indicate that its quality is poor.

The translated text must reflect all the nuances new caledonia business email list verbiage and jargon (as well as all the abbreviations, modulations and accentuations) of the source language, and transpose all of this fluidly into the target language.

In short, the target text should not give the impression of having been translated. Unfortunately, it is common for errors to be overlooked, thus causing unprecedented repercussions for the company.

The text provokes a similar emotional reaction regardless of language
If they are of very good quality, texts translated by true professionals will appear fluid and natural when read, regardless of the language.

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In short, the reader should not feel like they are reading a translated text. The narrative and story of the text should be immersive for every reader, regardless of their native language.

Each translated sentence must correspond to the linguistic conventions of the country concerned, even if this means modifying the syntax or vocabulary.

In other words, whether in English or any other language, the text must provoke an identical reaction in the readers .