The created site window has three tabs:

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How to label native advertising: what the law and Roskomnadzor say

Next, you need to enter information about the site in the window that opens.

How to label native advertising: what the law and Roskomnadzor say

2. Fill in the marking data

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How to label native advertising: what the law and Roskomnadzor say

The first one is the marking scheme. Here the order of legal entities participating in the launch of advertising is set, and the details of the chain participants are indicated.

You can create schemes of varying complexity. To add intermediaries, click on the plus icon in the scheme.

How to label native advertising: what the law and Roskomnadzor say

3. Add creatives and get a token

To get a token , you need to click on “Add creative” in the “2. Creatives” tab and fill in the fields in the form that opens.

How to label native advertising: what the law and Roskomnadzor say

It is important to check the box that it is native advertising that is being marked.

How to label native advertising: what the law and Roskomnadzor say

Click.ru will send the information to ORD and add the token.