Yes, it is possible to trademark colour in certain circumstances. This involves registering the colour with an official body and is a complex process involving costly fees. Generally speaking, colours are protected under intellectual property law rather than trademarks – although it may be possible to register a trademark for a specific use of a particular colour or combination of colours if it is sufficiently distinctive. Pixelfish can provide you with more information on this subject, so feel free to get in touch to learn more.
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Famous Colours and the Brands who “Own” them
Many of the world’s most famous brands have registered trademarks for their iconic colours. For example, Tiffany & Co. is well-known for its trademarked robin’s egg blue, while John Deere’s signature green and yellow are also trademarked. Coca-Cola owns the rights to a specific red colour synonymous with the brand. By trademarking their colours, these companies ensure that they remain exclusive to their products and services.
At Pixelfish, we can help you create a signature colour or combination of colours for your business. We have experts in branding, design, and marketing who can craft something unique for you that will stand out from the competition.
Contact us for more information about your website colour choices.
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Kevin Fouche
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Posted by Kevin Fouche, Pixel Fish Director