Clean out inactive subscribers: it's safe to assume that people who don't open your emails aren't that interested. They also take up space on your list and negatively impact your metrics. Remove inactive subscribers to maintain proper list hygiene. Delete old email addresses: if you haven't contacted an email list in over a year, it's better to let them go than risk them not remembering they ever subscribed. Update your welcome email: make sure your welcome email lets subscribers know what to expect, you can even go a step further and allow them to self-segment based on their preferences so subscribers only receive the emails they really want.
spam filters flag any email characteristics chinese overseas africa number data associated with spam. Avoid red text, write in all caps, don't use too many exclamation points, and keep it short by cutting out any unnecessary filler. Educate your team educate your team about the new changes and make sure everyone who has access to your email marketing is aware and prepared for any necessary adjustments. Say hello to a spam-free future the upcoming changes to google and yahoo's email sending policies are minor tweaks to the rules to make inboxes more secure.
These new guidelines simply ensure that email senders: follow best practices for email authentication make it easy for recipients to unsubscribe with a single click keep spam rates low to maintain good email deliverability and a pleasant email experience for users embracing these changes and proactively adapting to new standards will not only maintain your brand’s reputation but also improve engagement and trust with your audience. Gabija trimbel gabija trimbelarlier this year we introduced our new integration with canva, and to celebrate its launch, we asked the canva team to share some best practices to help you create eye-catching graphics for your emails.