Website optimization complement each other

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True, few people will have enough money for such promotion, since it will take more than one year of constant payment for context. But even in this case, at least minimal initial optimization of the site will still be necessary. Therefore, it is a mistake to rely on the fact that when placing ads in Yandex, you automatically receive ranking advantages. This is a myth. A poor-quality site with unclear content will be deprived of such advantages.



Search engine advertising campaigns and

Besides:

Optimizing pages for queries improves the hong kong telegram database effectiveness of dynamic ads;
contextual advertising allows you to quickly assess the real conversion rate of queries. This will help reduce the likelihood of errors when planning SEO and work on the site as efficiently as possible;
you can get another place on the search results page. It may seem like an unnecessary benefit, but according to statistics, contextual + organic on the first page give more clicks in tota.


Simultaneous SEO and search engine advertising allows you to optimize your promotion budget by redistributing and flexibly adjusting it, while maintaining and developing high conversion. When a site gets to the first page of search results for priority queries, you can exclude these queries in contextual advertising, which allows you to save your budget and avoid so-called traffic cannibalization, i.e. a situation where one traffic source "eats" another.
Thus, when using these marketing tools together, you have additional opportunities to increase the effectiveness of advertising and improve the site's position in organic search.

Conclusion
Context and SEO have different effects and bring different levels of profit to a business. Immediate results are achieved when using contextual advertising. Optimization helps with gradual expansion and growth.