Here are some of the benefits of email segmentation:

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Higher open rates. Higher subject and content relevance increases email open rates.
Higher click-through rates. Targeted emails encourage recipients to take action.
Better conversion rates. Personalized content helps recipients feel understood, thus increasing the likelihood of conversion.
Reduce unsubscribes. Relevant emails qatar telegram number database reduce the likelihood of recipients unsubscribing.
Better deliverability. Targeted emails are less likely to be flagged as spam.
How to segment your email contact list
Segmenting your email contact list is essential for successful email marketing campaigns. It will give you insights into creating content and setting the frequency of your messages. That's why it's essential to take the time to strategically segment your email contact list. You'll soon see your email marketing efforts flourish. Here are some examples of how to segment your email contact list:

Demographic data. Age, gender, location, job title, etc.
Behavioral information. Purchase history, website activity, interaction with emails, etc.
Psychographic data. Interests, values, lifestyle, etc.
Customer lifecycle. New subscribers, active customers, inactive customers, etc.
Strategies to grow your email contact list
Now that you know what it takes to run a good email marketing campaign, you need to find ways to expand your contact list. Here are some strategies your business can use to do just that.