The ruler is driven by his desire for power and control
Posted: Tue Feb 18, 2025 5:43 am
Deliver transformative experiences, products and services; inspire audiences to help them gain self-confidence and find the potential within themselves. (Examples: Apple, Absolut, Axe.)
8. "The Lover"
Helps people connect with other people, characteristic of brands whose primary appeal is sensorial and visceral, helping people feel desired. (examples: Haagen-Dazs, Starbucks, Loreal).
9. "The Jester"
It helps people have fun. It is representative of entertainment brands or those whose mission is to challenge georgia mobile database with the sole purpose of having a good time. (examples: Oreo, Sprite).
10. "The Caretaker"
Supports families and helps people care for others. Generally applies to brands with altruistic, personal care and beauty motives (examples: Nestle, Johnson & Johnson, Volvo).
11. “The Creator”
The creator is driven by his desire to produce exceptional, lasting works and is afraid of mediocrity. (examples: Lego, Canon).
12. “The ruler”
. He usually represents premium brands whose audiences hold a high socio-economic status. (examples: Rolex, BMW).
We hope that from now on you will be able to identify with one or more archetypes at the same time, since the personality of a brand is generally the combination of several simultaneously.
8. "The Lover"
Helps people connect with other people, characteristic of brands whose primary appeal is sensorial and visceral, helping people feel desired. (examples: Haagen-Dazs, Starbucks, Loreal).
9. "The Jester"
It helps people have fun. It is representative of entertainment brands or those whose mission is to challenge georgia mobile database with the sole purpose of having a good time. (examples: Oreo, Sprite).
10. "The Caretaker"
Supports families and helps people care for others. Generally applies to brands with altruistic, personal care and beauty motives (examples: Nestle, Johnson & Johnson, Volvo).
11. “The Creator”
The creator is driven by his desire to produce exceptional, lasting works and is afraid of mediocrity. (examples: Lego, Canon).
12. “The ruler”
. He usually represents premium brands whose audiences hold a high socio-economic status. (examples: Rolex, BMW).
We hope that from now on you will be able to identify with one or more archetypes at the same time, since the personality of a brand is generally the combination of several simultaneously.